Analytics and cookies

We measure visitor behavior through Google Analytics 4. See details in our privacy policy

vosetu.

Engineering Blog

Product stories, engineering notes and how we think.
Talk to an expert
Blog
Where Should Your AI Run: In the Cloud or On the Device?
Technology
August 2, 2026ยท17 min read

Where Should Your AI Run: In the Cloud or On the Device?

Every team adding an AI feature meets an early decision: should a remote server do the work, or the user's device? An honest account of solving the balance of cost, privacy, speed, model power and dependency โ€” drawn from what we learned building our own on-device app, PocketAnima.

#yapay-zeka#on-device-ai#gizlilik#pocketanima
Adding AI to Your Product in the Right Place
Expert Opinion
August 2, 2026ยท16 min read

Adding AI to Your Product in the Right Place

AI is not a seasoning to sprinkle on every product; it earns its place only where it removes a real friction. Where to add AI, where not to, and how to build it without embedding it into the core โ€” a framework drawn from our own products and from PocketAnima.

#yapay-zeka#urun-stratejisi#rag#pocketanima
An AI That Runs Inside the Phone: Building PocketAnima
Case Studies
August 2, 2026ยท18 min read

An AI That Runs Inside the Phone: Building PocketAnima

Running a language model inside the phone is far more than calling the cloud: fitting the model, managing downloads, solving documents and voice on the device. An honest account of the decisions we made building PocketAnima, where we struggled and what we learned.

#pocketanima#on-device-ai#llama-cpp#rag
Work and Issue Tracking Software: What We Learned Building Our Own Tool
Case Studies
July 26, 2026ยท19 min read

Work and Issue Tracking Software: What We Learned Building Our Own Tool

What does it take to turn a team's work, bugs and releases into software? An honest account of building Stride out of our own need โ€” from the anatomy of a work item to sprint measurement, external request intake and deployment models.

#stride#is-takip#proje-yonetimi#saas
Content Management Systems: What We Learned Building a Multi-Site CMS Ourselves
Technology
July 26, 2026ยท19 min read

Content Management Systems: What We Learned Building a Multi-Site CMS Ourselves

Turning one website into software is easy; keeping ten sites alive on a single installation is hard. An honest account of what we learned building Vosetu CMS โ€” from the content model to multi-tenancy, the page builder, SEO and caching.

#vosetu-cms#cms#cok-kiracili#seo
Taking Software Live: From the Delivery Pipeline to the Domain
Project Delivery
July 26, 2026ยท18 min read

Taking Software Live: From the Delivery Pipeline to the Domain

The day software is finished and the day it goes live are not the same. The delivery pipeline, environment settings, the domain, certificates, caching and a rollback plan โ€” a step-by-step account of keeping launch day calm, and the traps we fell into.

#teslim#devreye-alma#alan-adi#operasyon
Data Migration: Moving From the Old System Without Losing Anything
Project Delivery
July 26, 2026ยท16 min read

Data Migration: Moving From the Old System Without Losing Anything

Writing the new system is the easy half; the real risk is moving the old data. A step-by-step account of data migration โ€” choosing the target model, picking a stable key, why TRUNCATE is banned in production, and how to verify what you moved.

#teslim#veri-gocu#veritabani#operasyon
Testing and Acceptance: When Is Software Actually 'Done'?
Project Delivery
July 26, 2026ยท9 min read

Testing and Acceptance: When Is Software Actually 'Done'?

'Works on my machine' is not an acceptance criterion. From a numbered test catalogue to test waves, from a security finding caught in a smoke test to honest scope reporting: the process that makes work deliverable.

#teslim#test#kabul#kalite
What We Are Not Building: Cutting Scope Is Harder Than Adding Features
Expert Opinion
July 26, 2026ยท11 min read

What We Are Not Building: Cutting Scope Is Harder Than Adding Features

In every project the real decision is not what will be built but what will not. An opinion piece on how we cut scope, the price of saying 'soon', and the difference between postponing and skipping.

#mvp#kapsam#urun-yonetimi#gorus
Library or Build It Ourselves? The Criteria for Choosing a Dependency
Expert Opinion
July 26, 2026ยท10 min read

Library or Build It Ourselves? The Criteria for Choosing a Dependency

Every ready-made component is both a convenience and a debt. An opinion piece on the criteria we use โ€” writing our own editor and charts while relying on ready-made frameworks for the database and the UI.

#mimari#bagimlilik#teknik-borc#gorus
Using Your Own Product: The Cost and Return of Living With What You Sell
Expert Opinion
July 26, 2026ยท10 min read

Using Your Own Product: The Cost and Return of Living With What You Sell

A team that does not use its own product learns about the gaps when a customer complains. An opinion piece on how we run our business on our own products, how that reshapes the roadmap, and why there are no invented numbers on our site.

#urun-kulturu#durustluk#pazarlama#gorus
Custom Software or an Off-the-Shelf Package? How to Decide
Custom Software Development
July 26, 2026ยท8 min read

Custom Software or an Off-the-Shelf Package? How to Decide

An off-the-shelf package starts cheap and custom software starts expensive. Over three years of total cost of ownership the picture can flip. As a team that builds both, we describe the questions we use to decide.

#ozel-yazilim#saas#karar#maliyet
How Systems Talk to Each Other: The Anatomy of Enterprise Integration
Custom Software Development
July 26, 2026ยท9 min read

How Systems Talk to Each Other: The Anatomy of Enterprise Integration

Most enterprise projects are spent not writing a new system but making existing ones talk. A practical guide to adapter architecture, identity, consistency, error handling and the cheapest forms of integration.

#entegrasyon#api#mimari#kurumsal
Multi-Tenant SaaS Architecture: One Installation, Many Customers
Custom Software Development
July 26, 2026ยท8 min read

Multi-Tenant SaaS Architecture: One Installation, Many Customers

A separate installation per customer works for the first five and collapses at the fiftieth. How multi-tenant architecture is built, why isolation cannot rest on a single layer, and how we caught a leak.

#saas#mimari#cok-kiracili#guvenlik
Module-Based Pricing: Why Should a Customer Pay for What They Don't Use?
Business Growth
July 26, 2026ยท8 min read

Module-Based Pricing: Why Should a Customer Pay for What They Don't Use?

Package pricing makes selling easier; module-based pricing builds trust. A practical look at the balance between them, what belongs in the core, and how a pricing model shows up in architecture.

#fiyatlandirma#saas#urun-yonetimi#buyume
Subscription or One-Time Licence? The Real Cost of Both Models
Business Growth
July 26, 2026ยท7 min read

Subscription or One-Time Licence? The Real Cost of Both Models

A subscription looks like payment that never ends and a licence like paying once and being done. Both have hidden lines. As a team that offers both, we explain what corresponds to what on the buyer's and the seller's side.

#abonelik#lisans#maliyet#buyume
The Legal Limits of Reaching SMBs: Permission-Based Outreach and Data Collection
Business Growth
July 26, 2026ยท8 min read

The Legal Limits of Reaching SMBs: Permission-Based Outreach and Data Collection

Building a list to reach businesses is technically easy and legally bounded. Notes from our own research on commercial message consent, the merchant exemption, the limits of scraping public data and the data-licensing trap.

#pazarlama#kvkk#izinli-iletisim#buyume
Restaurant and Cafe Software: What We Learned Building Our Own Product
Case Studies
July 24, 2026ยท18 min read

Restaurant and Cafe Software: What We Learned Building Our Own Product

What does it take to turn a food-and-beverage business into software? An honest account of what we learned building Horeca โ€” from tabs and kitchen displays to recipe costing and a module matrix.

#horeca#saas#urun-deneyimi